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The ECB launches a new platform for women and girls “We Got Game” | Cricket News

The ECB launches a new platform for women and girls “We Got Game” |  Cricket News

“We Got Game” aims to unite a community of like-minded young women and girls to share their passions on and off the pitch; it seeks to illustrate the societal, mental and physical benefits of cricket for young women and girls

Last update: 22/03/04 12:44

The ECB has launched a new platform for women and girls “We Got Game” (Image credit: ECB)

The ECB has launched a new platform for women and girls “We Got Game”, designed to raise the profile of women’s cricket and promote greater gender balance in cricket.

The platform was launched as the 2022 ICC Women’s Cricket World Cup begins in New Zealand and the women of England seek to defend their title.

“We Got Game” is hosted on a standalone Instagram channel and has content inspired by professional and grassroots players. The channel aims to unite a community of like-minded young women and girls to share their passions on and off the pitch.

Following record attendance and viewing for women’s competition The Hundred last summer, the launch of ‘We Got Game’ marks the next phase of progression in women’s cricket.

It illustrates the ECB’s long-term commitment to changing the way girls see the game, backed by strategic investments and proactive interventions to make cricket more welcoming to women and girls, from the grassroots to the top. level.

This is the first time the ECB has created a stand-alone women’s cricket channel, which will help illustrate the societal, mental and physical benefits of cricket for young women and girls.

Currently, only 10% of girls aged 14-24 do enough sport to benefit their health, according to Inspire Sport and other research shows there is a drop in self-confidence when they hit puberty .

Cricket is able to help solve this problem, thanks to a supportive team environment, each member requiring different skills and abilities, and being a sporting individuality is celebrated.

England World Cup schedule – All live on Sky Sports (GMT time)

Opponent Location Schedule
Australia hamilton March 5 at 1 a.m.
West Indies Dunedin March 8 at 10 p.m.
South Africa Mount Maunganui March 14 at 10 p.m.
India Mount Maunganui March 16 at 1 a.m.
New Zealand Auckland March 19 at 10 p.m.
Pakistan christchurch March 24 at 1 a.m.
Bangladesh Wellington March 26 at 10 p.m.

In the long term, “We Got Game” aims to restore the balance between the number of boys and girls playing cricket.

At present, one in 10 clubs in England and Wales has a women’s section and girls make up 27% of enrollment in ECB National Participation Schemes.

ICC Women’s World Cup Live

March 5, 2022, 12:30 a.m.

Live of

In the first year of ‘We Got Game’, the ECB aims to increase girl registrations for All Stars Cricket and Dynamos Cricket by 25% over the previous year.

“Being part of a support team means being totally free to express myself, it’s one of the things I love most about cricket,” England player Kate Cross said.

“When we win we celebrate together, when we lose we stick together, we rise. We know what we need from each other because we are like family. ‘We Got Game’ is an extension of that, it’s our community.

We want young women and girls around the world to know that our game is a place where whoever you are, you will be accepted and supported, and your confidence can grow. You can be who you are. We want everyone to feel welcome.

Kate Cross

‘We Got Game’ is being developed in direct collaboration with the England women’s team and kicks off a breakthrough year for women’s cricket which includes the ICC Women’s Cricket World Cup, Commonwealth Games, The Hundred and Home Series of England against South Africa and India.

“This year there is more opportunity for women’s cricket than just winning trophies,” said Clare Connor, managing director of women’s cricket at the ECB.

“It’s about capturing moments to raise the profile of women’s cricket, to make cricket accessible, more culturally diverse and more relevant for every young woman and girl across England and Wales.

“That’s why now is the perfect time to launch ‘We Got Game’ and encourage more young women and girls to believe that cricket is their game.”

Transforming women’s and women’s cricket is one of six priorities set out in the ECB’s ‘Inspiring Generations’ strategy for 2020-2024, backed by a £50m investment in women’s football by 2025.

Watch the ICC Women’s Cricket World Cup live on Sky Sports. England v Australia coverage is live from 12.30am on Saturday on Sky Sports Cricket.